Blog (October 2011)
24-10-11
Phil’s Findings #17: Perceptual Equivalence
Our interaction with the world around us is completely governed by our perception of it. Our five senses are being constantly fed with a rich variety of inputs, and what we see, feel, touch, taste and smell creates a huge amount of sensorial data. The brain is literally bombarded with information – constantly and simultaneously - throughout your waking day, and it has a hell of a job to do to unravel and decode all those messages. However, such is the utter sophistication of the brain that, for the vast majority of us, it does it with complete ease. More
21-10-11
Spoons on BBC4
Listen to Mark Miodownik on BBC4 conduct guerilla-style experiments, in which he asks the public to taste food served from spoons coated in different materials. The experiment stems from a research study conducted by our team around the taste of materials. More
03-10-11
Phil’s Findings #16: Glass
Glass is an incredible material which finds a use in almost all parts of our life. The word itself is embedded in our material language – ask for ‘a glass’ and you’re asking for a something to drink from, or when talking about ‘glasses’ we are referring to spectacles. It is a very versatile material, being used in everything from fine jewellery and to colossal sky scrapers, and everything in between. More